INSPIRE LAB GROUP is proud to announce its official appointment as the Official Marketing Partner for the Dubai premiere of “Best of Anime,” a highly acclaimed anime music concert series in Europe.
About “Best of Anime”
Scheduled to take place on Friday, August 15, 2025, at Zabeel Theatre (located inside Jumeirah Zabeel Saray on Palm Jumeirah), this concert marks the Middle East debut of the popular Dreamlight Concerts series, which has achieved sold-out performances across Europe. The event is expected to draw an audience of up to 600 guests, with the possibility of an additional performance on Saturday, August 16.
As the official marketing partner, INSPIRE LAB GROUP will lead a full-scale marketing campaign tailored to the UAE and wider Middle East market. This includes strategic planning, sponsorship acquisition, media and influencer partnerships, promotional content production, and full-scale execution.
Partnership with Art For All
The project is made possible through a strategic partnership with Art For All, a leading platform driving cultural development in the UAE. Through this collaboration, INSPIRE LAB GROUP aims to foster macro-level growth in music and entertainment from Dubai, while also promoting deeper economic and cultural exchange between Japan and the Middle East.
This initiative reimagines anime, a globally beloved cultural asset of Japan—through the universal language of music and immersive performance, positioning it as both a cultural and economic milestone. INSPIRE LAB GROUP is honored to contribute to such a symbolic and pioneering project in the region.
Going forward, INSPIRE LAB GROUP will continue to serve as a global bridge that connects cultures through creativity and empathy, promoting cross-border cultural innovation and business creation.
Related links
Read the full press release (Japanese)
“Anime Music Concert Comes to Dubai!” – INSPIRE LAB GROUP appointed as official marketing partner for the first-ever Middle East edition of ‘Best of Anime’
https://prtimes.jp/main/html/rd/p/000000004.000144168.html